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The Tropic Pack is Mighty Swell’s first new variety 12-pack since its 2018 introduction of the Original Variety 12-Pack, which features Blackberry, Cherry Lime, Watermelon Mint and Peach. An in-store campaign will invite consumers to “Tropic like’s it’s hot” with endcaps and signage promoting the new flavors.
Like all Mighty Swell spiked seltzers, the new tropical flavors are certified gluten-free, OU Kosher certified and crafted with no artificial flavors, colors or preservatives. Sweetened with natural white grape juice, Mighty Swell products have no added sugar, 3 grams of carbs, 100 calories and 5% ABV per 12-ounce can.
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